Emil Abraham
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TV Newsroom Structure

The television newsroom serves as the nerve center of a broadcast news organization, where journalists, producers, editors, and technical staff work together to gather, produce, and deliver news...

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Script organisation

In television production, script organization plays a crucial role in shaping the narrative and structure of a television show. It involves carefully structuring the script to effectively engage...

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Integrated Newsrooms

Integrated NewsroomsConceptBasic elements and featuresChanges in news-gathering and disseminationImplicationsChallengesConcept Shift in Infrastructure, skillset and activities in bringing news to...

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News Packages

News packages An online story package is not simply a news article that’s been uploaded to a Web site with perhaps a single photo accompanying it, instead, an online story that uses multiple media...

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Technological determinism

Technological determinism is a reductionist theory that aims to provide a causative link between technology and a society’s nature. It tries to explain as to whom or what could have a controlling...

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Gerbner’s Model

Mr. George Gerbner is one of the pioneers in the field of communication research. His works are descriptive as well as very easy to understand any other before. He is working as a professor and...

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The Newcomb’s Model

The New Comb’s model of communication was introduced by Theodore M Newcomb of the University of Michigan in 1953. He gives different approach to the communication process. The main purpose of this...

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Packaging for a channel

Packaging may be defined as the attractive presentation of a product. It is therefore the final form in which a product is delivered to a consumer. For example, if a confectioner wishes to market...

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Osgood-Schramm’s Model

Wilbur Schramm proposed the model of communication in 1954. Schramm, a leading communication expert, has provided an overview of the elements and processes of communication to explain how these...

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Lasswell's Model

Harold Dwight Lasswell, the American political scientist states that a convenient way to describe an act of communication is to answer the following questionsWhoSays WhatIn Which ChannelTo...

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Berlo's SMCR Model

In 1948, the Bell System Technical Journal published a Communication Cycle model, developed by Claude Shannon and Warren Weaver. This model was initially developed to improve technical...

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Shannon and Weaver Model

Shannon Weaver model of communication was created in 1948 when Claude Elwood Shannon wrote an article "A Mathematical Theory of Communication" in Bell System Technical Journal with Warren Weaver....

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Rhetoric Model

Aristotle (384-322 B.C) was a Greek philosopher and writer born in Stagira, Northern Greece. He was also the teacher of Alexander the Great. He studied physics, logic, mathematics, etc. While...

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The 7 Cs of Communication

The seven C’s of communication is a list of principles for written and spoken communications to ensure that they are effective. The seven C’s are: clear, correct, complete, concrete, concise,...

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Communication Barriers

Communication is one of our basic needs. We require to communicate with many people for personal and professional purpose. But while communicating we may face many hurdles or problems. Sometimes...

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Introduction to Communication

Context How did humans develop the ability to communicate? Are humans the only creatures on earth that communicate? What purpose does communication serve in our lives? Answers to these historical,...

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ITP FAQs

Media in IndiaMedia Companies: Media owning companies in India share in many cases some significant features. Whereas some present a fairly simple shareholding which shows clearly who pulls the...

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Stages of Scripting

Scriptwriting is a process. It begins with gathering information, thinking, analyzing, and questioning, and it ends with devising a creative concept. This visual idea then needs to be developed...

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Multimedia File Formats

File Standards File standards refer to established guidelines and specifications that define the structure, format, and encoding of files used in digital media. These standards ensure consistency...

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Program Research

Research is a careful and detailed study into a specific problem, concern, or issue using the scientific method. This is best accomplished by turning the issue into a question, with the intent of...

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Writing: Film vs. Print

Writing for film, fiction or non-fiction, is quite different from writing for print. There are a few unique features of film that a screenwriter must consider: Film is visual. The words that a...

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Cyber Law: IT Act, Cybercrimes

Cyber law is any law that applies to the internet and internet-related technologies. Cyber law is one of the newest areas of the legal system. This is because internet technology develops at such...

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Production Process

The production process, in a nutshell, is pre-production → production → post production. Pre-production is a fairly loose term which refers to the tasks undertaken before production begins....

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Visual Language

[Thunder rumbles over a darkened city. A woman dressed in high fashion looks up at the sky. She opens her umbrella as raindrops fall and polka-dot the sidewalk. The woman hurries into a nearby...

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Camera Movements

Camera movements generally fall into two types: the kind that feel like machine movement (Pedestal, Dolly and Truck) and the kind that feel like human movement (Tilt, Pan and Roll). 1. DOLLY:...

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